heart of gold
EONA, from the Korean ‘yeona’
Felicia Tan, Founder
EONA began with a simple obsession: the way a scent could change how you carry yourself. From discovering fragrance to building a house of her own, Felicia set out to bottle confidence itself — collaborating with perfumers in Spain and France to compose scents that feel like spells.
The belief at the heart of it all: you are the main character. EONA is simply the fragrance worthy of the role.
“With EONA, you become the main character in your own story — anywhere, at any time.”
Spanish & French Perfumers
Composed alongside houses in Spain and France, tuned for Indonesian skin and climate.
BPOM Certified
Every batch meets Indonesia's beauty standard before it reaches your skin.
Wearable & Unisex
Architectural, confident formulas made for everyone.
Our Journey
Grand Launch — “The Secret Garden.” The first three batches sold out.
Under The Moonlight released.
Morning Wave & Mansion Heir launched.
eona.id — the official home for Spellcasters.